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Coca-Cola Pavilion "Shuang Experience Center" - Beijing Olympic Games, China

Installation : Video Tube Inc.

www.vtubeinc.com
 


The Coca-Cola Company, called on Video Tube’s services to build the largest facility in the heart of the Olympic Green complex of sports facilities, the 4,000 square-meter “Shuang Experience Center”.

Visitors of the “Shuang Experience Center” were immersed in several interactive experiences, including the Coca-Cola's 80-year Olympic heritage, environment initiatives made by The Coca-Cola Company, live telecasts of the Olympic Games athletic events, exhibits of Chinese folk and human size Coca-Cola’s bottles decorated by local folk artists coming from all regions of mainland China, Hong Kong, Taiwan and Macau.

Video Tube, famous for using cutting edge technology in the audiovisual field, selected Medialon Manager to be the control’s master of the entire 12-area pavilion.

Bruno Farre, Video Tube Inc. Project Manager & Programmer, integrated two Medialon Manager PRO Show & Media Control Software licenses, to be in charge of the entire building automation, including video, audio, lighting, curtains opening/closing and a people counting system.

“I have used Medialon for a few years now and use extensively Databases to control the shows. The flexibility is very important to me as I primarily do Live Corporate Shows”, said Bruno Farre, Video Tube Project Manager and Programmer.

The Medialon Manager system controlled the following equipment:
Lighting Control through Midi (2 Channels)
Audio and Lighting synchronization through Time Code
Video Control through TCP/IP
Curtain Control through Serial + Relay
3x GVG Turbo
1x Encore System with 3 VP controllers
5x Channels of Dataton Watchout
5x Soundweb London
2x Lighting Boards
1x Mitsubishi Relay (Curtain)
4x Light beams for the people counting system

Additionally to the Medialon Manager licenses, four Medialon Manager Panels have been used to remotely control, simply by a push of a button, the starting and stop of the 6-minute video-clips show displayed in the pavilion theater.

“Time constraint was the major challenge” said Bruno Farre, “video content could not be done until the last minutes. A lot of the clips were edited on site with highlights of the previous day”, added Farre. Thanks to Medialon Manager and its Database system, it allowed Video Tube Inc. to easily update the medias content with an incredible ease programming process.

A custom Graphical User Interface has been specially designed on Medialon Manager for the “Shuang Experience Center” pavilion, to offer fast and easy control for each area of the pavilion.

For further information, please visit:

www.thecoca-colacompany.com